— · Sun care
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5.0
26 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
New Product & Brand Ambassador Appeal
Several consumers purchased it specifically because it was a new release from AHC, and influencer/celebrity endorsement (notably mentioning Taemin) drove initial interest and trial purchases.
Ingredient & Formula Reputation
Buyers were attracted to the serum formulation with moisturizing properties, seeking a sunscreen that combines UV protection with skincare benefits rather than matte or sticky finishes.
Tone-Up Function
Many consumers bought it specifically for the tone-correcting capability, looking for natural brightening without heavy white cast—a key differentiator from standard sunscreens.
Value & Double-Pack Bundle
The 50ml double-pack pricing was cited as a purchase incentive, with consumers appreciating the value for a longer supply and willingness to repurchase at promotional prices.
Gift & Recommendation
Some buyers purchased it as gifts for family members (e.g., grandmother) based on recommendations or reviews highlighting the tone-up and skin-friendly benefits.
How they use it
Daily Pre-Makeup Application
Most consumers use it as a primer or base step before makeup, applying lightly to achieve tone-up and natural finish in one step rather than using separate products.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Body Application
Several users extend usage to neck and arms, appreciating the lightweight jelly/serum texture that spreads smoothly without stickiness on larger skin areas.
Light & Casual Application
Users favor minimal, casual application rather than heavy layering, often applying once per use and relying on the serum's natural hydration without reapplication during the day.
Multiple Layering Compatibility
Consumers note it pairs well with makeup and other products, blending smoothly without pilling or creating texture issues when layered.
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