— · Makeup
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4.5
43 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Existing brand loyalty and tint dissatisfaction
Multiple repeat customers purchased the stick specifically because they loved the Nude Blur tint formula but found the wand applicator inconvenient, thick, or prone to clumping. The stick version was seen as a more practical format for the same beloved color range.
Recommendation from trusted sources
Several buyers mentioned purchasing as gifts or being influenced by friends' positive experiences with Colorgram products, indicating strong word-of-mouth and gift-giving appeal.
Versatile nude color range appeal
Consumers cited the availability of multiple nude shades and their suitability for various skin tones and occasions as a key reason for purchase, particularly for those seeking natural, everyday lip colors.
Base lip and multi-use potential
Buyers specifically purchased the product for its effectiveness as a lip base or foundation, appreciating its coverage and blurred finish that works underneath other lip products or as a standalone color.
How they use it
Primary use as lip base or primer
A significant portion of reviews mention using the stick as a base layer before applying gloss, tints, or other lip products. Users found it provides good coverage and prevents darker lip tones from showing through.
Daily casual makeup application
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Reviews indicate the product is frequently used for quick, low-maintenance makeup routines where a soft, blurred nude finish is sufficient without need for precise layering or frequent reapplication.
Layering with glossy products
Users report applying the stick first, then adding gloss on top, though some note the combination can feel tacky or cause products to shift if too much gloss is applied.
Convenient portable format
The stick format is praised as convenient for on-the-go touch-ups and travel, contrasting with the earlier tint's larger packaging or more demanding application process.
