Brand loyalty and product line extension
Multiple reviewers mentioned being existing Hanskin customers who decided to try this product after enjoying other items from the brand, particularly the Oil Cleanser.
Repurchase for exfoliation needs
Consumers specifically seeking an effective peeling gel purchased this after prior use or recommendation; several note regular repurchase plans based on satisfaction with pore-cleaning results.
Price and value proposition
Multiple reviewers highlight purchasing at sale prices or the product's general affordability (mentioned around 400 yen / budget-friendly range), making it an attractive entry point for testing peeling gels.
Suitable for sensitive skin concerns
Buyers with sensitive, dry, or combination skin chose this product based on its reputation for gentleness; reviews indicate word-of-mouth recommendation for non-irritating exfoliation.
Gift and shared use
At least one reviewer purchased as a gift for their mother, and noted positive results with shared family use, suggesting appeal beyond individual consumers.