Repurchase/loyalty
An extremely high number of reviewers explicitly state this is their 2nd-7th+ repurchase or a multi-year holy-grail product, showing strong retention.
Brand trust from cleansing oil line
Many buyers say they already loved manyo's cleansing oil and bought the foam to complete a double-cleansing routine, transferring brand trust.
Value for money / double pack format
Reviewers repeatedly cite the large double-tube volume, low cost per use, and frequent 1+1 sales as a key reason for purchase.
Word-of-mouth and local recommendations
Several reviewers mention being introduced to the product by Korean friends, family members, or general online rankings/popularity.
Gifting/family use
Multiple reviews describe buying it for a mother, brother, husband, or the whole family, indicating it's seen as a safe, crowd-pleasing gift or household staple.