— · Makeup
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4.8
333 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Cute, wearable shade curation
Reviewers repeatedly say the 4-color combos have 'no throwaway shades' and are easy to commit to compared to larger 9-color palettes, driving impulse purchase.
Gift-with-purchase bundle value
Many buyers bought specifically because the set included a free mini brush or eyeshadow stick/pencil, describing it as 'a great deal' (お得なセット).
Sale/discount pricing on Olive Young
Numerous reviews mention buying during a sale or add-on discount promotion, with some noting prices as low as ~250 yen, which strongly influenced the purchase decision.
Repurchase across colorways
A large share of reviewers say they previously bought another shade and liked it enough to buy again in a different color (色違いで購入).
Influencer/personal-color recommendations
Several reviews cite YouTubers, Instagram influencers, or a favorite Korean model/idol using the palette, and buyers matching it to their 'warm/cool tone' (이엘, 웜톤/쿨톤, イエベ/ブルベ) personal color type.
How they use it
Daily/everyday makeup step
Most reviewers use it as their go-to daily eye look, describing it as low-effort and quick for a 'natural everyday' finish.
Skin concerns raised — and how the product addressed them
✓Most reviewers found a shade that matched their warm or cool undertone well, though a minority reported the color ran too bright, too yellow, or too pink for their expected personal-color type.
✓Reviewers largely worked around this by applying with fingers or layering 2-3 times, describing the result as buildable rather than a hard failure.
✓Several reviewers specifically noted no irritation even with daily use around the delicate eye/tear-duct area, suggesting the formula is gentle.
Points to note
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Tear-duct/under-eye highlight (涙袋)
Many Japanese reviewers specifically use the lighter/pearl shades or bundled eyeshadow stick to shade the under-eye 'tear bag' area for a youthful look.
Layering/buildup application
Because pigmentation is often described as light-to-medium, several reviewers apply with fingers or layer 2-3 times to intensify color, especially the top-row lighter shades.
Combined with other products
Some pair the matte shades with gel eyeliner or use the shimmer shade as a topper over other palettes to add depth or definition.
Seasonal/travel use
Reviewers mention using the compact palette while traveling and note certain colorways feel suited to a specific season (spring/summer light tones vs. autumn/winter muted or brown tones).
✓Fallout was reported as mild by most and was generally described as an acceptable trade-off for the shimmer payoff, not a dealbreaker.
✓A few reviewers noted the freebie eyeshadow stick was drier than the expected creamy texture, though most still found it usable for under-eye application.
Concerns and outcomes summarized from reviews; percentages are approximate.
