— · Sun care
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4.8
359 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Repurchase loyalty
Many reviewers mention this is their 2nd, 3rd, 5th, or even 10th tube, indicating strong repeat purchase behavior and brand stickiness.
Brand reputation (Beauty of Joseon)
Reviewers frequently cite trust in the BOJ brand overall and prior positive experience with the original BOJ sunscreen as a reason to try this variant.
Suitability for oily/combination skin
Many buyers sought out this specific 'Aqua-fresh' version specifically because they wanted a lighter, less greasy alternative to the original formula for oily or combo skin.
Word-of-mouth and recommendations
Several reviews mention buying based on a sister, friend, or online recommendation, or after seeing it praised widely online ('everywhere I read about this cream').
Gifting
A number of reviewers purchased the product as a gift for siblings, husbands, or daughters, suggesting appeal as a gift item within skincare-focused households.
How they use it
Daily morning use
Most reviewers apply it every morning as the final step of their skincare routine, often as sole moisturizer-sunscreen replacement.
Under makeup
Skin concerns raised — and how the product addressed them
✓Reviewers with oily or combination skin overwhelmingly report the lightweight, fast-absorbing formula controls shine and does not worsen oiliness throughout the day.
✓Most sensitive-skin reviewers found it non-irritating and soothing, though a smaller group experienced stinging or fragrance-related irritation.
✓Several acne-prone users report no breakouts and improved comfort compared to heavier sunscreens, describing it as suitable for daily use.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Frequently used as a makeup base/primer since it reportedly does not pill or cause white cast under foundation.
Reapplication during the day
Some users mention reapplying every couple of hours during outdoor activity or exercise.
Seasonal/climate use
Popular for hot, humid summers and warmer climates, though a few reviewers use it year-round including winter for its lightweight feel.
Used as moisturizer substitute
Multiple reviewers skip a separate moisturizer step, using this product alone due to its hydrating, cream-like texture.
✓Mixed results — some dry-skin users found it sufficiently hydrating to skip moisturizer, while others felt it required a moisturizer underneath or found it drying in patches.
✓A portion of reviewers noted a mild tone-evening or brightening effect and subtle glow after application.
Concerns and outcomes summarized from reviews; percentages are approximate.
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