Dermatologist/post-laser reputation
Many buyers cite dermatologist recommendations or post-laser treatment use as their reason for purchase, trusting the brand's clinical positioning for sensitive and compromised skin.
Word-of-mouth and influencer buzz
Several reviewers mention hearing about the product from YouTubers (e.g. 'ヒョクさん'), friends, or general online buzz before trying it for the first time.
1+1 special value set
The 1+1 bundle price is repeatedly cited as a key purchase trigger, with buyers saying they wouldn't have bought it otherwise or that the deal made it worth trying.
Repurchase/loyalty
A large share of reviews are from long-term repeat buyers (some for 5+ years) who state this is their 'go-to' or 'holy grail' sunscreen and repurchase multiple times.
Gifting
Some buyers purchased it as a gift for mothers, friends, or family members, often citing its gentle formula as suitable for sensitive-skinned recipients.