Repeat purchases and brand loyalty
Multiple consumers specifically mention they purchased this product because they already use other Portré nail products and wanted to complete their system with this base or top coat.
Attractive packaging design
Consumers frequently cite the cute and beautiful bottle design as a primary purchase driver, viewing it as aesthetically valuable for display and gifting.
Comparison shopping and product switching
Some buyers purchased this after trying competing brands (Daiso, Wake Make) seeking better durability and fewer bubbles in the formula.
Base and top coat completeness
Customers bought this to pair with Portré colored nail polishes to extend wear time and protect natural nails, viewing it as essential for their routine.