Companion purchase with ilso sebum softener
Many reviewers bought the tool specifically to pair with the ilso sebum softener/liquid or melting serum, treating it as part of a required two-step system rather than a standalone product.
Word-of-mouth and social proof
Several buyers mention hearing hype from social media (e.g. 'X/Twitter'), friends, or in-store recommendations at Olive Young before purchasing, and note the item was frequently out of stock.
Repurchase after losing or wearing out the original
A number of long-time users bought a replacement after misplacing their first tool or as a repeat purchase, citing satisfaction with the original.
Discount/sale timing
Multiple Japanese and Chinese-language reviews specifically mention buying during an Olive Young sale, suggesting price sensitivity drives conversion.
Gifting
Reviewers purchased the tool for siblings, teenage children, husbands, and friends who had visible blackhead/pore concerns.