— · Makeup
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4.7
28 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Influencer and Friend Recommendations
Several consumers mentioned being recommended the product by friends or social peers, indicating strong word-of-mouth marketing and potential TikTok/Instagram influence in driving awareness.
Color Range and Shade Variety
Buyers were drawn to specific shades, particularly the neutral MLBB (My Lips But Better) options like Peanut (02) and Chill (05), appreciating the versatility across different makeup styles.
Comparison to Competitor Products
At least one consumer explicitly mentioned preferring this tint over Clio Blur Tint due to superior color payoff, indicating purchase decisions based on product comparisons.
Repurchase Intent
Multiple reviews reference buying again in different shades, suggesting consumers are willing to invest across the color range after a positive first experience.
How they use it
Daily Lip Makeup
Multiple reviews explicitly state daily usage, with consumers describing it as part of their regular makeup routine and mentioning wearing it frequently throughout the day.
Gradient and Blending Technique
Consumers report intentionally using the product to create natural gradient effects through light blending, leveraging its blendable texture for customized looks.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Layering and Thin Application
Reviews describe applying the tint thinly and layering lightly to achieve varying intensities, suggesting consumers use it as a buildable product that works at different coverage levels.
Seasonal Preference
One reviewer noted previously avoiding matte lips due to dryness but gravitating to this butter formula often, implying increased autumn/winter usage compared to traditional matte alternatives.
