— · Makeup
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4.7
170 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Color range collectibility
Multiple reviewers mention purchasing multiple colors and building collections, with several noting they bought additional shades after their first successful use.
Repurchase loyalty
Numerous reviews indicate second, third, or repeat purchases, with consumers specifically stating they rebuy the product and recommend it to friends.
Brand trust (lilybyred reputation)
Reviewers frequently mention buying from the lilybyred brand because prior products worked well, establishing confidence in new releases.
Long-wear/durability claims
The marketed long-lasting formula attracts consumers seeking all-day color that survives meals and activities.
Gift-giving appeal
Some reviewers purchased the product as gifts for sisters and friends, suggesting perceived premium quality and aesthetic packaging.
How they use it
Daily lip routine staple
Many reviewers describe using it as their go-to daily tint, integrated into regular makeup routines for work and summer activities.
Gradient lip technique
Several consumers layer it in the center of lips or over matte bases to create gradient effects, leveraging its buildable, watery consistency.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Layering with glosses and balms
Reviewers frequently recommend applying lip gloss, glow products, or lip balm on top to add hydration and shine, reducing perceived dryness.
Pre-application lip prep
Multiple reviews emphasize exfoliating and moisturizing lips thoroughly before application to avoid patchiness and uneven color settling.
Seasonal variation
Users mention wearing it in winter as a base layer under other colors, and in summer for fresh, bright looks; some note it's suitable for water activities.
