— · Makeup
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4.7
37 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Repurchase and Loyalty
Multiple long-term users report purchasing this product repeatedly over years, citing ease of application and smooth texture as reasons for continued use and brand loyalty.
Natural Color and Shade Variety
Consumers appreciate the four available shade options (Almond Brown, Pecan Brown, Acorn Brown) that allow customization to hair color, particularly for those with dark brown to black hair seeking a natural finish.
Value for Money
Several reviews highlight the competitive pricing relative to product quality, with consumers noting good value and recommending it based on affordability combined with performance.
Gift Giving
At least one review mentions purchasing as a gift for a friend, and the recipient appreciated the product quality, suggesting appeal as a prestige Korean cosmetics gift item.
How they use it
Daily Eyebrow Definition
Consumers use this as a routine step for defining and drawing eyebrows, with multiple users reporting it as a staple in their daily makeup application.
Blending with Natural Brows
Users apply the pencil to blend with existing eyebrow hair, particularly those with dark eyebrows seeking subtle enhancement rather than dramatic definition.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Sensitive to Oil and Moisture
One review notes that the product erases easily if oil is present on the eyebrows, suggesting users may need to prep the brow area or reapply throughout the day.
Long-Wearing Expectations
While some users expect all-day wear, reviews indicate the product requires optional setting or touch-ups, working best when used as a base layer rather than as a standalone long-lasting formula.
