— · Makeup
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4.7
390 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Brand loyalty to rom&nd
Many reviewers explicitly say they trust rom&nd lip products in general and buy new releases automatically, citing past positive experience with the brand's tints and glosses.
Wonhee celebrity/ambassador collaboration
Several English and Japanese reviews mention purchasing because Wonhee is the brand ambassador or because a specific shade is her 'pick', driving impulse purchases.
Limited-edition set with mini gloss gift
A large number of reviews cite the bonus mini-size lip oil (e.g. Soy Peony) included in the boxed 'soy milk carton' set as the key reason for buying, with many wanting the mini shade in full size.
Cute, distinctive packaging design
The milk-carton-style box and unique applicator/cap design are repeatedly named as a purchase driver, especially among Japanese reviewers.
Affordable price and shade range
Reviewers note the price is reasonable especially during OliveYoung sales, and the wide color range lets buyers pick shades matching their personal color type (yellow/blue undertone).
How they use it
Worn alone as everyday sheer color
Many buyers use it as a subtle, natural everyday lip color that suits a bare-face or light makeup look.
Skin concerns raised — and how the product addressed them
✓The majority of reviewers report the oil formula keeps lips hydrated and prevents dryness, describing it as more nourishing than a standard gloss.
✓Several reviewers note the product visually smooths and fills in vertical lip lines, giving a plumper appearance.
✓Most reviewers say it doesn't irritate even on chapped or 'rough' lips, though a small number reported tingling, a spicy sensation, or in one case swelling.
Points to note
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Layered over lip tint or lipstick
A significant number of reviews describe applying it over a tint or bare lip color first, then adding the oil on top for extra gloss and depth of color.
Used as a top-off gloss/finisher
Some reviewers use it purely as a shine topper over other lip products rather than as a standalone color.
Frequent reapplication throughout the day
Because color and shine fade within roughly 2-3 hours or after eating/drinking, users note needing to reapply multiple times daily.
Mixed with other shades in the line
Several reviewers mix two colors from the collection to create custom shades they say look 'even cuter'.
✓Reviewers acknowledge the color and gloss fade within a few hours and recommend reapplication rather than expecting all-day wear.
Concerns and outcomes summarized from reviews; percentages are approximate.
