Product Fame and Influencer Recommendations
Multiple reviewers explicitly mention being drawn to the product because of its reputation and fame, suggesting strong social media or influencer presence. Several purchased it on sale specifically to try a hyped product.
Sensitive Skin Compatibility
Consumers with acne-prone, sensitive, or reactive skin purchased this specifically because they heard it was gentle and non-irritating, with reviews confirming they couldn't use other sunscreens but found success with this formula.
Tone-up and Color Correction
Many buyers were attracted to the green formulation's specific benefit of covering redness and red scars, and its natural tone-up effect that improves skin appearance without heavy makeup.
Gift Purchases
At least one reviewer bought it as a gift for a family member, indicating appeal as a premium gift item in the Korean cosmetics market.