Character Design & Packaging Appeal
The majority of buyers explicitly state they purchased for the cute Miffy character design and embossed packaging, with many indicating it was their primary motivation over product performance. Several reviewers admit they bought it as a collectible first and cosmetic second.
Friend Recommendation & Series Loyalty
Some consumers purchased after friends recommended it, while others bought it as part of their broader rom&nd or Miffy collaboration collection, indicating strong brand loyalty within the series.
Multi-Color Versatility
Buyers appreciate that the palette contains 6 different highlighter shades, allowing them to match various makeup looks and use the product as both highlighter and blush across different skin tones and makeup styles.
Aesthetic Display Value
Multiple reviewers mention buying extra copies to keep new/sealed or purchasing specifically for decorative purposes, showing the product functions as room décor or collectible memorabilia alongside its cosmetic use.