— · Makeup
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4.6
480 reviews
Rating breakdown
Most-mentioned keywords
Why consumers buy
Brand reputation and repeat purchase
Many reviewers say they have repurchased multiple tubes or previously bought other dasique products, citing trust in the brand's formula and packaging quality.
Gifting
Several reviews mention buying the balm as a gift for friends or receiving it as a gift, noting the cute packaging and shade sets make it gift-friendly.
Social media / influencer discovery
Some buyers mention discovering the product via Instagram or YouTube videos before purchasing, and comparing it to trending Western brands like Tarte's Maracuja Juicy Lip.
Bundled sets and promotions
Many purchases were driven by set deals bundling the balm with a souffle color pot, seen as good value especially during sales like Black Friday.
Color and finish appeal
Buyers frequently purchase to try new pretty, buildable shades and the glossy 'bunny tongue' plumped look that has become trendy.
How they use it
Everyday lip color/gloss step
Used as a quick daily lip color and gloss, often the final step of a makeup routine, applied via a click-pen applicator.
Frequent reapplication
Skin concerns raised — and how the product addressed them
✓Numerous reviewers with dry or chapped lips report the balm is genuinely moisturizing and leaves lips feeling soft rather than drying them out.
✓Most reviewers report no irritation and describe it as gentle, though a couple of Japanese reviews note the lips became rough or chapped with repeated use.
✓Some buyers use it to even out or brighten natural lip tone, noting it blends into natural lip color for a MLBB (my lips but better) effect.
Sentiment breakdown
Share of analyzed reviews by overall sentiment.
Because color and shine fade within 40 minutes to a few hours, many users reapply throughout the day or after eating/drinking.
Layering with liner or matte lip products
Some reviewers apply a matte lip layer underneath before adding the balm on top for more longevity and a fuller effect.
Dual-use as cheek/blush product
A subset of users repurpose the bundled souffle pot (and occasionally the balm itself) as cream blush, dabbing with a finger.
Seasonal caution
Reviewers note the balm melts/gets messy in hot weather or when left in a hot car, and is described as better suited to colder months.
✓The glossy, thick formula is frequently credited with visually plumping the lips without a tingling plumping agent.
Concerns and outcomes summarized from reviews; percentages are approximate.
