Affordable pricing with bonus size
Multiple reviews highlight purchasing the product because of sale prices and appreciation for the included 20ml travel size, which adds perceived value.
Reputation for gentle, non-irritating formula
Consumers specifically mention buying based on the product being 'friendly' and dermatologist-approved, with many noting previous concerns about eye irritation from other sunscreens.
Korean cosmetics trend and brand trust
At least one reviewer explicitly sought a Korean sunscreen for beach/outdoor use, indicating brand origin influences purchase decisions in certain markets.
Repurchase and recommendation patterns
Several reviewers state they 'always buy it again' or purchased after trying samples, demonstrating strong product-to-purchase conversion from trial.