Marketing & claims

Hypoallergenic

What is Hypoallergenic?

A claim of reduced allergy potential with no harmonised legal definition. In the EU it is only defensible with strong evidence and the exclusion of known allergens, and the presence of fragrance in the formula generally undermines it.

At a glance

Category
Marketing & claims
Also known as
저자극
Korean term
저자극
Last reviewed
July 23, 2026

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