Travel retail / duty free

What is Travel retail / duty free?

Sales through airport, downtown duty-free and in-flight channels, historically a huge volume channel for Korean beauty. It runs on its own pricing, packaging (larger sizes, exclusive sets) and regulatory treatment, and its volumes can leak into other markets as parallel imports.

At a glance

Category

Marketing & claims

Also known as

면세·트래블 리테일

Korean term

면세·트래블 리테일

Last reviewed

July 23, 2026

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